When you’re working in the SEO profession, you have to be attuned with frequently changing algorithms of Google that can impact your website performance severely on SERP(Search Engine Result Pages). Nonetheless, some algorithms may influence in a positive way if your website has been built to adhere to all the guidelines of Google.
Google makes on an average 9 updates per day which is a copious amount. Some of them are major updates that are definitely going to shake up your website’s rankings. But don’t need to freak out and carefully scrutinize the scenario. Here are a few tips to survive in this ever-changing SEO algorithms game:
Google is Everything
The very first advice is to do what Google says. You can follow the Web Developer’s guides and subscribe to the Webmasters newsletter to roll with the bandwagon. It will help to diminish the effects of an Algorithm update or probably a complete saviour for your website.
Follow Gary Illyes and John Mueller, Google’s Webmaster Trends Analysts, on Twitter. They keep on updating about all-new Google Algorithms changes and will help to heads-up on SEO trends.
Keep Track of your Traffic and position:
Best time to figure out about the algorithm change is when it just rolls out, so you can protect your website from its consequences. Keep following your website’s traffic on Analytics and the rankings. And if you see an unexpected drop in traffic or rankings, then you should visit MozCast or SEMRush Sensor. These tools will show the turbulence in the Google algorithm over the previous day.
Optimize your Content and fix the thin content
Most of Google’s updates are related to content. As we all know “Content is the king in SEO”. So ensure that your website has the required amount of content along with keywords inclusion. If you want to stay at the forefront of your industry, you’re going to need to update your content frequently.
Perform SEO Audit frequently
Use webmaster to check the crawling errors on your website and perform an SEO audit regularly to fix any errors related to indexing, crawling, or any on-page issue. We need to be up to date so any changes will not shake our website’s performance.
Make sure your website is Mobile-Friendly, has good mobile/desktop speed, doesn’t have any broken links or spammy links.
Google always makes updates to enhance user- search experience. Don’t get disheartened if you are being pushed back. To keep a high SERP rank and appearance no matter how the algorithm changes, create high-quality, user-friendly content.
Our Global Impression
We are very happy with the team's flexibility with the fact that they always deliver the tasks on time
Trigma Solutions developed a website for a content outsourcing company. The team built the project management site from scratch, providing both front- and backend development. Trigma Solutions provides project management tools to ensure a smooth workflow. The team is reliable, attentive, and knowledgeable.
CEO, Agabin Interactive (Manila, Philippines)
They are cooperative, hardworking, and really imaginative.
Thanks to Trigma’s efforts, the client was able to develop modules and troubleshoot their services. The team’s superb organizational skills and initiative allowed the project to become a success. Overall, end users give positive and satisfactory feedback on the project.
PARK MIN HO
VP of Operation, AI Dashcam Manufacturer
They were quick to understand what we needed and delivered it.
They were able to deliver a high-functioning site because of their transparent responsiveness and outstanding customer support. The new platform built by Trigma Solutions exceeded the internal stakeholders’ expectations. As a result, they plan to continue collaborations on future projects.
HEATHER J. SUAREZ
They have managed everything properly.
Trigma Solutions executed a successful project that’s seen high levels of user engagement. While there were some obstacles related to COVID-19, the team managed the workflow well. They’ve secured future work with the client for further app development.
Account Manager, Digitally Squared PR & News
Their sheer level of skill and ‘can do‘ attitude stood out to me.
The productive discussions we’ve had with Trigma Solutions have made our specs better and ultimately improved the software. Great Team and Value for money work done
These guys are problem solver and they are pretty fast at it
The team we worked with at Trigma was so calm in dealing with the integration hurdles they faced while connecting to our master distribution system that we nicknamed them the .. ‘Problem solver’
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